With the rising of large-scale‘Internet+’service industry, people’s lifestyle has been greatly changed, showing its characteristics of convenience, interactivity, real -time and accuracy. Traditional services have shifted from offline to online, and from extensive services to personalized services supported by big data. In the process of electricity market, the foothold of the survival and long -term development of electric power enterprises is the high quality customer service. Based on the analysis of customer characteristics of enterprises, Enjoy Plus product provides differentiated services for customers, making the traditional service mobile, fine and universal, and improving the efficiency of enterprise customer service.